an eco-sustainable project
PROTECT YOURSELF AND THE ENVIRONMENT
In the last months, hand sanitizing gels have become an integral part of our daily lives to the point of being considered a real necessity. A correct personal hygiene helps to prevent infectious and epidemic ilnesses, thus protecting ourselves and the people we come into contact with.
This need to protect ourselves occurs mainly through the use of plastic packaging. Precisely for this reason, the spotlight has been turned on the issue of pollution caused by this material.
HIGHLANDER OF THE SEAS
Plastic has revolutionized the consumption system of every society. This material has become part of our lives in such large quantities and resistance that it has become a problem for the health of the environment.
According to recent surveys, it is estimated that 396 million tons of plastic are produced each year, 80% of which ends up in our seas. Every year 1.5 million animals fall victim to plastic waste and it is estimated that by 2050 there will be more plastic than fish in our seas.
Plastic waste in the sea has become a serious threat to the environment. In the Mediterranean Sea, there are 1.9 million microplastic fragments on the surface of one square meter. These small plastic fragments reach us and we ingest about 5 grams per week.
SUSTAINABLE PACKAGING
The goal of protecting ourselves can be pursued by being able to preserve the environment through the use of a sustainable product.
We propose an antibacterial gel in a bottle made of 100% recycled plastic. In this way we want to promote the circular economy by neutralizing the continuous production of plastic for these products.
Part of the revenue will be used to finance recycling education campaigns to prevent plastic from ending up in our seas.
OUR MISSION
Our goal is to lay the foundations for a circular economy of plastics, in which the production of this material and its products fully respond to the needs of reuse and recycling while focusing on sustainability.
This is precisely why we are committed to:
- neutralize the continuous production of plastic to fight pollution and consequently decrease CO2 emissions;
- create a Life Cycle Assessment (LCA) for these products;
- certify environmental performance through specific certificates.
WE ARE COMMITTED TO THE CONSCIOUS USE OF RESOURCES IN ORDER TO PROMOTE A CIRCULAR ECONOMY WITH ZERO CO2 EMISSIONS.